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1/22/20

[Answer] The infamous disaster known as New Coke was later sold under which name?

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The infamous disaster known as New Coke was later sold under which name?


  • Coke II:In 1985, Coca-Cola retooled their formula and introduced a newer, sweeter beverage called "New Coke." Less than three months after New Coke's unveiling, the company gave in to protests and returned to the original formula under the name Coca-Cola Classic. The new product continued to be marketed until 1992 when it was renamed Coke II. The new name didn't help, and Coke II was soon killed off for good in July 2002. The story of New Coke remains a cautionary tale in business against tampering with a well-established and successful brand.



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