Answer: b
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The brand image resonance and emotional creative strategies are _____ strategies.a.functionally-orientedb.symbolically/experientially-orientedc.category-dominanced.category-orientede.consumer-oriented
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Visual merchandising is the practice in the retail industry of optimizing the presentation of products and services to better highlight their features and benefits. The purpose of such visual merchandising is to attract engage and motivate the customer towards making a purchase. Visual merchandising traditionally occurs in brick and mortar stores using a blend of lighting color combinations ...
Overview. Sustainability branding is the process of creating and maintaining an identity of a specific product service or business that reflects special added value in terms of environmental and social benefits. A brand is only perceived as being sustainable if it can credibly convey sustainability benefits which are noticeable by and rele...
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