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7/9/22

[Answer] The patch on which brand of jeans features two horses pulling a pair of jeans apart?

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The patch on which brand of jeans features two horses pulling a pair of jeans apart?


  • Levi's:In 1886, Levi’s came up with the idea of using a simple image to express the toughness of their jeans. Two horses trying in vain to pull apart a pair of the jeans would become a trademark of the brand and appear on patches since its inception. Levi Strauss believed it was also a good way to stress the durability of their jeans to customers who didn't know English. Levi's has used this design on their jeans continuously since the idea was first conceived. In fact, the product was called "The Two Horse Brand" until 1928, when the company adopted its Levi's trademark.



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